RAGA
The Voice of the Jamaican Diaspora
Dr.
Ragashanti
Live
Hosted by K. Ragashanti Stewart, J.D., Ph.D. · Anthropologist · Lawyer · Counseling Psychologist · Broadcaster
A nightly live broadcast on TikTok — simulcast on Facebook and YouTube — reaching the Jamaican diaspora through the most trusted cultural voice in Caribbean media.
Nightly
Live Across
3 Platforms
ragashantilive.tamfambigyaad.com
The Live Show
Ragashanti
Live
Every Evening · TikTok → Facebook → YouTube
Ragashanti Live is the nightly flagship talk show of Dr. K. Ragashanti Stewart — broadcast first on TikTok and
simulcast live simultaneously on Facebook and YouTube. Every evening, Dr. Ragashanti goes live to thousands of the most engaged Jamaican diaspora viewers in the world — discussing culture, current affairs, community, and the topics that matter most to his people.
Every broadcast is archived permanently on YouTube, giving every sponsor placement indefinite, compounding visibility long after the original live show ends. Highlight clips, Reels, and Stories extend the show's reach daily to an
additional 160,000+ followers on Instagram (@ragashanti).
Host & Founder
"When I speak, my people listen. That is not a boast — it is decades of relationship."
The Man Behind the Voice
Anthropologist. Lawyer.
Broadcast Icon.
Few personalities on the planet carry the depth, range, and earned credibility that K. Ragashanti Stewart brings to the Jamaican diaspora every night.
Dr. Ragashanti is a Jamaican-born anthropologist, accomplished lawyer, cultural icon, and decades-long broadcaster who has spent his entire career at the very heart of Jamaican life — on the airwaves, on television, and now live across the global digital stage every evening.
He holds a Ph.D. in Anthropology from the University of Connecticut, a Juris Doctor from Fordham University School of Law, an M.A. in Counseling Psychology from the University of Connecticut, and graduated with honors in psychology and Africana Studies from Vassar College. That rare combination of intellectual authority, legal rigour, psychological insight, and cultural mastery is what makes his voice unmistakable — and his endorsement incomparable.
His broadcast legacy includes hosting Man Talk on Jamaican television, commanding the airwaves of Hot 102 FM, Newstalk 93 FM, and Nationwide 90 FM, and founding Tambourine Radio — extending his voice to the Caribbean diaspora worldwide long before social media made it fashionable.
Now based in New York City, Dr. Ragashanti brings that same broadcast authority to Ragashanti Live — his nightly show — to @ragashanti on Instagram with its 160,000+ followers, and to TamFamBigYaad.com, his thriving Jamaican-Caribbean online diaspora community. For sponsors, his voice carries the weight of a personal recommendation from the person this community trusts most. That is not advertising. That is influence.
Academic · Doctorate
Ph.D. — Anthropology
University of Connecticut
Legal Credential
J.D. — Juris Doctor
Fordham University School of Law
Academic · Master's
M.A. — Counseling Psychology
University of Connecticut
Undergraduate
Vassar College
Honors — Psychology and Africana Studies
Television
Man Talk · Host
Jamaican Television
Radio Legacy
Hot 102 · Newstalk 93 · Nationwide 90
Major Jamaican broadcast stations
Founder
Tambourine Radio
International Caribbean digital radio
Community Platform
TamFamBigYaad.com
Jamaican-Caribbean diaspora online home
The Dr. Ragashanti Edge
The Voice Advertisers
Cannot Replace.
Dr. Ragashanti's appeal is not a single attribute — it is a rare, stacked combination of intellect, humor, cultural fluency, and earned credibility that simply cannot be engineered. Here is what your brand inherits when he speaks your name.
🎓
Intellectual Authority
A Ph.D. anthropologist, Fordham-trained lawyer, and M.A. counseling psychologist. When Dr. Ragashanti speaks, his audience receives depth, analysis, and considered judgement — not performance. Credentials of this calibre are exceedingly rare in media personalities.
🇯🇲
Cultural Native
Jamaican-born. Culturally fluent in the deepest sense. He doesn't perform authenticity — he embodies it naturally, which is why the diaspora has followed him for decades across every medium.
🎙️
Master Broadcaster
Decades on Jamaica's most-listened-to radio and television stations have refined a delivery that is equal parts warmth, humor, and command. He does not just speak — he connects instantly.
💫
Magnetic Personality
Wit. Charisma. Fearless candour. Genuine warmth. Dr. Ragashanti's personality is itself the reason his audience watches every night — and why your sponsor read lands with the force of a personal recommendation.
🌍
Global Reach, One Voice
From Kingston to Brooklyn, Toronto to London — his audience spans 20+ countries. One partnership, one voice, one consistent trusted message reaching the entire Jamaican diaspora simultaneously.
⚖️
Unmatched Credibility
Lawyer. Scholar. Broadcaster. Community leader. For brands in financial services, legal, immigration, real estate, or any trust-dependent category, Dr. Ragashanti's credentials convert audience attention into audience action.
The Audience
A Community
Worth Reaching.
The Jamaican diaspora holds over $3 billion USD in annual remittance power — a high-trust, high-spending, culturally cohesive audience that mainstream platforms cannot effectively segment. Between Facebook, Instagram, and TikTok, Dr. Ragashanti reaches a combined 760,000+ followers across the diaspora — directly, every night.
Facebook · Ragashanti Page
470,000+
Followers on his official Facebook page — the largest Jamaican diaspora media following on the platform.
TikTok Following
130,000+
Followers on TikTok — the primary live show platform. Growing rapidly with nightly broadcasts.
YouTube · Live + Archive
Live + Permanent
Broadcast live nightly via simulcast — and every completed show is archived permanently. Every sponsor mention compounds in value indefinitely.
Web Community
TamFamBigYaad
A thriving online community of the most engaged diaspora members — registered, loyal, and active.
Key Demographic
30 — 70
Prime purchasing-power demographic — family-oriented, culturally loyal, high-intent consumers.
160,000+
Followers on Instagram — where show clips, Reels, and Stories keep the audience engaged between live broadcasts.
Geographic Distribution
🌐 Other (Europe, Africa, Global)
~5%
Partnership Packages
Choose Your Level
of Presence.
Every package combines Ragashanti Live show placements (TikTok, Facebook, YouTube) with TamFamBigYaad.com website exposure. Higher tiers unlock more frequent live mentions, dedicated product reads, and deeper integration with Dr. Ragashanti's personal endorsement.
🎙️
The value you receive: When Dr. Ragashanti speaks your brand name live, you are receiving the most credible endorsement available in the Jamaican diaspora media — delivered across three live platforms simultaneously and amplified to an audience of over three-quarters of a million combined followers across Facebook, Instagram, TikTok, and the permanent YouTube archive. This is perpetual compounding return on a single investment.
Entry Partnership
Community Supporter
$450
per month
🎙️ Ragashanti Live
★2× live on-air sponsor mentions/month by Dr. Ragashanti
✦Brand included in show description & pinned comment — 3 platforms
✦All mentions archived permanently on YouTube
✦1 brand tag in a Story or Reel clip/month
🌐 TamFamBigYaad Website
✦Sidebar display ad on all site pages
✦Business directory listing
✦1 sponsored post/month
✦Logo on Community Partners page
📊 Reporting
✦Performance reports
Core Partnership
Community Partner
$1,400
per month
🎙️ Ragashanti Live
★6× live on-air mentions/month — TikTok, Facebook, YouTube
★2 dedicated 60–90 sec product read/month by Dr. Ragashanti
✦Opening show credit 2×/month ("Brought to you by…")
✦Brand tagged in all show posts across 3 platforms
✦All mentions archived permanently on YouTube
★2× brand tags in Stories or Reels/month
✦1 dedicated show-clip Reel featuring your brand/month
🌐 TamFamBigYaad Website
✦Homepage banner ad — prime placement
✦2 sponsored posts/month
✦Featured business directory listing
✦"Official Community Partner" badge
📊 Reporting
✦Bi-weekly analytics across all channels
Premier Partnership
Premier Sponsor
$4,000
per month
🎙️ Ragashanti Live
★Unlimited live mentions — every show, all month
★4 dedicated product reads/month by Dr. Ragashanti
★2 live or pre-recorded interview broadcast with Dr. Ragashanti (simulcast on TikTok, Facebook, YouTube + archived permanently)
★Opening sponsor credit — every show
✦Dedicated branded show segment (e.g. "The [Brand] Community Spotlight")
✦Event co-branding rights
✦All mentions archived permanently on YouTube
★4× brand features/month across Reels, Stories, and grid posts
★1 dedicated brand Reel featuring Dr. Ragashanti/month
✦Priority brand tag on all show-clip Reels
🌐 TamFamBigYaad Website
✦Homepage + all banner positions
✦4 sponsored posts/month
✦Exclusive category lock-out — no competitors
✦"Official Premier Partner" status
📊 Reporting
✦Weekly analytics + quarterly strategy session
Every package is customizable. All partnerships are negotiable — especially for 3–12 month commitments, category exclusivity, or bespoke show integrations. Packages can be designed around specific show segments, seasonal campaigns, or product launch events. Every proposal is prepared personally and at no cost.
Direct From the Host
"I have spent decades building trust with the Jamaican community — on radio, on TV, and now every night live on TikTok, Facebook, and YouTube. When I speak, my audience listens. That trust is what I bring to every advertiser who partners with Ragashanti Live."
— K. Ragashanti Stewart, J.D., Ph.D. · Host, Ragashanti Live
